One should never confuse content with optimization, as both of them are two different aspects of one single thread.
Content is a preacher for reader’s world-the readers here are those who get impressed by the points and the weights of your article. So for content the targeted group are readers. Whereas optimization belongs to the world of machines –search engine robots that are in search of relevant keywords that are entered by their website visitors. And this is another group that are of optimization world.
And here is where a good content optimization expert shows his alchemy by bringing both the group of users together and satisfies both. It’s not only to satisfy rather not to lose quality.
The strength of content
People generally tend to believe on the content available on internet without any question but at times the quality really falls down and perhaps even the factual quality.
While reading an article a viewer always expects the writer to talk only about the keywords that he has been searching for. And the expectation is lawfully up to the mark but generally this doesn’t happen, why? The answer is what every content writer knows, to write an article is easy but to portray your creativity in such a manner that it may attract readers, takes a lot of creative work walking hand in hand with editing. And then only such an article is expected to show its fervour in the public.
The concept of optimization
There are two similar terms, optimization and flooding. It totally depends on you that how many words you want to drag in a single text, so that it may become highly optimized and as well as impossible to read. Still such tips can be heard in the market that having a bundle of keywords makes your content strong. So its very necessary that you manage the keywords in your content so well that it flows well with the context of your tale and also makes it readable. And that is where a good content optimization expert shows his flair.
Mixing the two.
So the final quest in your mind is that who is a good content optimization expert and how to recognize his work quality? He will be the king of expertise in website copywriting with promotion skills. And definitely you can call him as a best story teller. He is well enlightened about the SEO techniques and will apply them very well to highlight your webpage.